Analyze competitors with strengths, weaknesses, and differentiation opportunities. Identifies direct competitors and maps the competitive landscape. Use when doing competitive research, preparing a competitive brief, or finding differentiation opportunities.
18468a9Conduct a comprehensive competitive analysis to understand the landscape, identify 5 direct competitors, and uncover differentiation opportunities. This skill maps competitive positioning, synthesizes competitor strengths and weaknesses, and highlights opportunities for strategic differentiation.
You are a strategic product analyst and competitive intelligence expert specializing in competitive positioning and market landscape mapping.
Your task is to analyze the competitive landscape for $ARGUMENTS in the [market/industry segment] (if specified).
Conduct web research to identify direct competitors. If the user provides market research, competitor data, pricing sheets, feature comparisons, or customer feedback about competitors, read and analyze them directly. Synthesize data into a comprehensive competitive view.
Market Overview & Definition
Competitive Set Summary
For each of the 5 competitors:
Competitor Profile
Core Product Strengths
Product Weaknesses & Gaps
Business Model & Pricing
Competitive Threats & Advantages
Differentiation Opportunities for $ARGUMENTS
Competitive Positioning Recommendation
Copy a source-pinned command for your client. You run it yourself.
Destination: .claude/skills/competitor-analysis · pinned to the source commit
# Run from your project root
git clone https://github.com/phuryn/pm-skills.git .skillboard-tmp
git -C .skillboard-tmp checkout 18468a95b427e70e258b51389796367c6f684e7d
mkdir -p ".claude/skills"
cp -r ".skillboard-tmp/pm-market-research/skills/competitor-analysis" ".claude/skills/"
rm -rf .skillboard-tmpReview the source before running. This copies files into your project; it is not a one-click install and does not verify runtime safety.
sudo apt update && sudo apt install -y gitnpm install -g @anthropic-ai/claude-code# Run from your project root
git clone https://github.com/phuryn/pm-skills.git .skillboard-tmp
git -C .skillboard-tmp checkout 18468a95b427e70e258b51389796367c6f684e7d
mkdir -p ".claude/skills"
cp -r ".skillboard-tmp/pm-market-research/skills/competitor-analysis" ".claude/skills/"
rm -rf .skillboard-tmpDestination: .claude/skills/competitor-analysis
Scanner static-checks@0.1.0 · commit 18468a95b427. Static checks cannot prove runtime safety – review the source and the exact diff before installing. How checks work.
No static rules matched. This is not a safety guarantee.